Your social media strategy in 6 steps

Your social media strategy in 6 steps

Develop your social media strategy Follow these 6 steps to create a strategy that will work for you STEP 1: set up your goals & metrics Before you start anything at all, think first of what you want to achieve. Do you want more people to know your brand, do you want to increase conversion and sales or do you want to set up an engaged community? And how will you measure whether you achieve your goals? You'll need to identify your business objective(s), translate it into a social media goal and set up the right metrics.  Business objectives Social…
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